Documenting home life and capturing family moments is what inspired many of us to pick up a camera. But when we picked up a camera, we discovered how challenging it is to capture those moments. Below you'll find some tips that, in the end, are what I've used over the years to capture my images, my m...

Brands that make media slips, companies that get lost in a teacup in the comments, public figures who shoot at random in live broadcasts. What do all these cases have in common? They have the wrong way of communicating. Repeat iuvant... Everything is communicating, everything is communication. Commu...

How many times have you found yourself having to decide which font to use ? How many times have you started looking for the best font for your project by scrolling through the font menu for hours, rummaging through hundreds of fonts you've downloaded or purchased? Want to know how to choose a perfec...

Halloween is one of the best occasions to take scary photos of yourself, your children or pets. However, there are a few things to keep in mind when it comes to Halloween photography. In fact, taking a Halloween photo can be a difficult task due to the often prohibitive shooting conditions. For this...

Doing them is good and right. But what are the right questions? Who should we do it to? And above all, how should we position them? Three questions [and more] to answer the question mechanism. Knowledge - the deep one - feeds on doubt to find form . The question, more than Socratic, is logical: we c...

Rootkits are a serious threat, a particular form of malware that is often difficult to detect within a computer system and even more difficult to eliminate. Once inside the system, they provide a great deal of power to the hackers who run them, such as permission to access them at will, without the ...

How is a brand perceived by people on social media? This is a question that sooner or later every company gets to ask itself. The first way to go is always to address people and there are different methods to analyze brand perception. However, there are specific dynamics on social media, and sometim...

Despite efforts to defend our data, there is still a lot of digital identity theft. In fact, if in real life it is infrequent but possible for this to happen, in the world of the web it is a much more widespread thing. Just stop and think about how many times you've simply heard of someone who had t...

Flash in photography is a very versatile accessory, sometimes it is essential to increase the brightness of an environment and capture otherwise inaccessible details, other times it can be used as a technique to improve and make the most of the available light, amplifying the final effect. Understan...

We all like stories. We were born for this. Stories affirm who we are. We all want confirmation that our lives have meaning. And nothing gives us more validation than when we connect through stories. They can cross the barriers of time, past, present and future, and allow us to experience the simila...

To understand when a typeface is of good quality and that is well designed, you must first of all understand that within Type Design , or rather the design of fonts, there are countless technical aspects to consider , which contribute to the final result of that font . We talk about things like the ...

The meaning of Personal Branding, like many other marketing terms, can have different declinations, above all because it brings together two words, "personal" and "branding", which many perceive as distant . Perhaps you too have wondered: what does the "brand", the brand, which is something of compa...

When we study at school or university we are used to reading manuals of many pages in the shortest possible time, obtaining and memorizing the essential information and forgetting the others. When, on the other hand, we go hunting for the error, we need to train ourselves in a reading that will be m...

What exactly does Growth Hacking mean and what makes this innovative concept different from traditional marketing? Find out everything you need to know about the subject and how to become a growth hacker in this article. Growth Hacking is a marketing process or methodology that aims to accelerate th...

When you work in graphic design, the request to design a poster or create a playbill is certainly one of those that are addressed to you most frequently. A poster is usually used to communicate an initiative or an event:‌ therefore it must capture attention , convey a series of sensations in line wi...

In the beginning it was the blank sheet , the fear of every creative. Who has never been in awe in front of a blank sheet? I think of the writer looking for the most suitable word to start his novel, or of the painter who with little inspiration struggles to break the blank canvas with the first bru...

Instant messaging is, to date, the preferred means of communication for most people, both in personal and business spheres. Reports and statistics confirm this: the reasons are linked to the greater speed and ease of communication combined with free of charge, ease of use and immediate availability ...

  "Unfortunately, there are no magic formulas that I can share; The most important thing is to start writing, regardless of the fact that each sentence is composed perfectly." Camilla Läckberg Cleaning in my tablet of the books purchased / loaded and then forgotten in the chaotic electronic lib...

Have you ever wondered why the Ferrari logo is red ? Or why are Barilla boxes blue ? Or, again, why is the McDonald's M yellow ? Behind each of these colors, there are often very specific strategies. Marketing, brand positioning or advertising strategies. But all these strategies are based on the ps...

A large portion of graphic design projects go through a print stage . There is a great variety of printing techniques , which are also very different in terms of technology and results. Understanding how they work can certainly help you to tackle your projects better, because it allows you to predic...